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IB English B · Mass media

Speech / presentation

Address, inform or persuade an audience through audience-aware writing.

Write for the situation

Audience

students at an assembly or event

Purpose

Address, inform or persuade an audience

Register and tone

Speakable, audience-aware and purposeful

Avoid

An essay with a greeting pasted on top

Conventions that help the reader

An audience greeting; a clear purpose; signposting; developed examples; rhetorical choices used meaningfully; a strong close. These are adaptable guidance: task, audience and purpose decide the choices.